Tuesday, June 18, 2013
Press Releases

New Member Benefit Announced for 2012


Local Media Virtual Advertising Conference – July 24-25, 2012
FREE to Local Media Association Members

 
Local Media Association is adding a new member benefit this year. We understand that times are still tough and that training dollars are few and far between for many companies. We are responding to this reality by creating a two-day virtual advertising conference and it’s FREE to LMA members.
 
This new event will feature two half-day sessions focusing on sales and management.  All employees from LMA member companies are invited to join.
 
July 24 – Sales Focus
(perfect for all sales reps and their managers to attend). Topics to include: Winning Sales Strategies, Digital Sales and Prospecting/Closing the Sale. (1 PM ET - 5 PM ET)
 
July 25 – Management Focus (perfect for ad directors/managers, publishers and digital sales managers). Topics to include: Best Practices in Sales Management, Hottest New Revenue Opportunities, Sales Structure and Managing a Multimedia Sales Force. (1 PM ET- 5 PM ET)

Top sales trainers from North America will be participating in this very exciting training program.
 
“We wanted to add even more value to your Local Media Association membership and we couldn't think of a better way than to provide a free advertising sales conference for your reps and managers", said  Nancy Lane, President of Local Media Association, "we hope that many of you will make the time available for your sales staff to take advantage of this incredible learning opportunity."
 
A full agenda with speakers will be released in the coming weeks along with registration details.

If you like this idea, then please tell us by liking us on Facebook and adding your comment.
 
Sales training is an important focus of Local Media Association.  LMA has recently launched Sales Certification in conjunction with Borrell Associates.  This certification program provides professional improvement courses in the area of print and online sales and sales management.  For more information on this program visit Sales Certification on our web site.


Comments (1)

# defeaterman
June 19, 2012 @ 4:20 AM
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