Understanding the need for greater diversity in the local media industry, LMA, LMC and Google News Initiative have teamed up to offer 50 scholarships to Elevate! 2019. The conference takes place September 17-19 in Chicago and focuses on innovation, transformation and new business models that will sustain local journalism.

The 50 scholarships will be awarded to a diverse mix of under-represented candidates based on race, ethnicity, gender, age, disability, etc. as well as those who work at smaller media companies.

Candidates must work for a media company and be nominated by their supervisor. The first 50 to apply will be granted the scholarship (a $795 value to attend the conference). We are encouraging women, employees 35 years old and younger and other under-represented individuals based on race and ethnicity to apply. We will also make at least 15 scholarships available for people who work for small media companies or in markets outside of the top 25, regardless of their age, gender, race, etc.

“We are excited to offer scholarships for the second year in a row to this important conference,” said Nancy Lane, President, LMA, “We can’t thank the Google News Initiative enough for this generous sponsorship that will provide an outstanding professional development experience to 50 people working in local media.”