By Emilie Lutostanski • Director, Local News Resource Center The Digital Transformation Lab for publishers of color is a six-month, cohort-based initiative — funded entirely by Local Media Association — that aims to bridge gaps in knowledge, resources, and technology while providing a framework for immediate and long-term revenue growth. Accelerate Local, designed to reinvent […]
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What a new CMS meant for 4 small outlets: LMF releases Knight-funded project report
Does a new content management system for digital sites deliver enough return on investment to justify the time and expense needed to convert? That question is on the minds of leaders at many small news outlets, and Local Media Foundation decided to find out through a program to implement a new CMS for four legacy […]
Accelerate Local announces Digital Transformation Lab for publishers of color
The Atlanta Voice, The Dallas Weekly, New York Amsterdam News, Houston Defender, The Washington Informer to be pilot partners; first stand-alone project for LMA accelerator (September 25, 2019) — Accelerate Local, designed to reinvent business models for news, today announced its first stand-alone project: a six-month digital transformation lab for African-American newspapers. The Atlanta Voice, […]
Local Media Foundation will use new support to consult, report on content platform upgrades for publishers of color
New funding from Knight Foundation will help LMF assist publishers of color with building stronger digital platforms (October 30, 2020) — The Local Media Foundation today announced new funding from the John S. and James L. Knight Foundation, in support of its efforts to assist publishers of color with migrations to state-of-the-art digital publishing technologies. […]
How a new CMS changed audience and revenue outcomes for small publishers: Knight report update
Progress ushered in after a new CMS launch takes time to show. When we first published the report, “Digital content platform upgrades for small media outlets,” data from the four news companies — New York Amsterdam News, Houston Defender Network, The Atlanta Voice and Washington Informer — was insufficient to demonstrate the breadth and depth […]
Knight x LMA BloomLab
Driving sustainability for Black-owned local media through technology BloomLab on social media Technology is a roadblock for many local media companies as they work to transform to a digital future. The Knight x LMA BloomLab will tackle that obstacle head-on during a three-year immersive experience with 26 Black-owned local media outlets, with initial funding of […]
Knight x LMA BloomLab launches
The Knight x LMA BloomLab, a major expansion of Local Media Association’s Digital Transformation Lab for Publishers of Color, had its official virtual launch event on April 28. The purpose of the BloomLab is to improve sustainability for Black, locally owned and operated media companies via technology. The BloomLab team — Robert Walker-Smith, digital revenue […]
Sustainability for publishers of color / Diversity, equity and inclusion
Sustainability for publishers of color is one of our four strategic pillars. We execute on this pillar through our Digital Transformation Lab, the Fund for Black Journalism, and the Word In Black collaborative, among other key initiatives. Our commitment to diversity, equity and inclusion: Local Media Association, Local Media Foundation, their boards of directors, leadership, […]
‘Black Press 3.0’: The digital transformation of The Atlanta Voice
How a second-generation publication is evolving into a multimedia production studio during a pandemic and social unrest In this case study, we explore how The Atlanta Voice is building on the momentum from the LMA’s Digital Transformation Lab, the first standalone project from Accelerate Local and designed to build strong, sustainable, and profitable digital futures […]
New York Amsterdam News adds 200 new subscriptions and nearly 1,000 email signups through targeted marketing campaign
By Emilie Lutostanski • Local News Resource Center Since the end of May, the New York Amsterdam News has added 946 email newsletter subscribers and more than 200 newspaper subscribers, in large part through earnest email marketing — and the company is only mid-way through its targeted campaign. New York Amsterdam News, founded in 1909, […]
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