By Elise Czajkowski • LMA contributor There are many women in local media who inspire us every day. Today we want to focus on the 17 women who serve on the Local Media Association and Local Media Foundation board of directors. They represent a great cross-section of the industry. They include entrepreneurs, innovators, news leaders, […]
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Posted inBusiness Transformation, Events, GNI Subscriptions Projects, Innovation Missions, Latest News
Consumer Revenue Innovation Mission preview: Lessons from the GNI Subscriptions Lab
The Consumer Revenue Innovation Mission, March 23-25 in New York City, will provide attendees exposure and insight into promising consumer revenue streams, with data insights, case studies and established best practices for applying these to your organization. Beyond theory and without fluff — this Innovation Mission is about actionable ideas for growing audience and revenue, […]
Posted inGNI Subscriptions Projects, Innovation Missions, Latest News
Highlights, tweets and tidbits from the Philadelphia Innovation Mission
LMA’s Innovation Mission — focused on consumer revenue and digital transformation — is under way in Philadelphia this week. We will post highlights, photos, social media comments and other tidbits from the sessions right here during the mission. And you can follow along with the attendees and their visits to The Philadelphia Inquirer, Lenfest, Beasley […]
Posted inBusiness Transformation, GNI Subscriptions Projects, Latest News, LMA/LMF Announcements
New report: Critical publisher benchmarks for digital subscription success
Newspapers large and small are pursuing business transformation to foster a sustainable, digital-first future. Growing reader revenue, principally through subscriptions, is a critical part of this path forward. That’s why Local Media Association has partnered with the Google News Initiative and FTI Consulting on the GNI Subscriptions Lab, an intensive, nine-month program that works with […]
Posted inBusiness Transformation, Latest News
LMA board chair: 2021 strategic plan supports 4 core pillars
By Bob Brown • President and COO, Swift Communications Chair, LMA Board of Directors It has been an honor to serve as chair of the LMA board of directors in 2020. Despite the curveballs thrown to us by COVID-19, it has been a year of tremendous growth and clarity for Local Media Association. Our board […]
Posted inGNI Subscriptions Projects, Latest News
Q&A: Why Google is so committed to helping the industry succeed with digital subscriptions
The GNI Digital Subscriptions Lab — a partnership of Google News Initiative, LMA and FTI Consulting — just released two substantial reports outlining how local news publishers can harness the power of digital subscriptions by focusing on the right KPIs and building a long-term strategy for growth. The 10 participants in the Lab have been […]
Posted inLatest News, LMA/LMF Announcements
LMA plans biggest-ever Digital Summit focused on revenue, strategy, audience
FOR IMMEDIATE RELEASE Contact: Nancy Lane, Chief Executive Officer, Local Media Association nancy.lane@localmedia.org Title sponsors Facebook Journalism Project and Google News Initiative, and new partner LION Publishers, join LMA to expand learning and ROI for attendees; event is May 11-12 in Chicago (February 14, 2020) — Local Media Association will bring its annual Digital Summit, with its […]
Posted inBusiness Transformation, Events, GNI Subscriptions Projects, Innovation Missions, Latest News
6 emerging themes from the Philadelphia Innovation Mission by Mariah Craddick, product manager for audience at McClatchy
This blog post is one of several written by attendees of the Philadelphia Innovation Mission, Oct. 16-18, 2019, which focused on consumer revenue and digital transformation. We asked recipients of the Google News Initiative Innovation Mission scholarships to provide insight into their experience. Mariah Craddick, product manager for audience at McClatchy, found six emerging trends worth […]
Posted inIndustry collaboration
Local Media Foundation to provide management services to Solving Sacramento collaborative
Local Media Foundation will provide fundraising support, administrative oversight, business transformation consulting and other resources.
Posted inBusiness Transformation, GNI Data Lab, Latest News
What the Tampa Bay Times has learned through the GNI Data Lab
The insights shared below are the product of special sessions of the GNI Data Lab, where we invite expert practitioners, including from within our cohort, to speak on key important topics relevant to data success. Through its participation in the Google News Initiative Data Lab — a partnership with Local Media Association and Deloitte Consulting — the […]
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