Word Is Out: A Queer Media Collaborative (QMC) will focus on business sustainability and producing great journalism.
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Posted inBusiness Transformation, GNI Subscriptions Projects, Latest News, LMA/LMF Announcements
New report: Critical publisher benchmarks for digital subscription success
Newspapers large and small are pursuing business transformation to foster a sustainable, digital-first future. Growing reader revenue, principally through subscriptions, is a critical part of this path forward. That’s why Local Media Association has partnered with the Google News Initiative and FTI Consulting on the GNI Subscriptions Lab, an intensive, nine-month program that works with […]
Posted inLatest News, LMA/LMF Announcements
LMA plans biggest-ever Digital Summit focused on revenue, strategy, audience
FOR IMMEDIATE RELEASE Contact: Nancy Lane, Chief Executive Officer, Local Media Association nancy.lane@localmedia.org Title sponsors Facebook Journalism Project and Google News Initiative, and new partner LION Publishers, join LMA to expand learning and ROI for attendees; event is May 11-12 in Chicago (February 14, 2020) — Local Media Association will bring its annual Digital Summit, with its […]
Posted inGNI Subscriptions Projects, Latest News
Q&A: Why Google is so committed to helping the industry succeed with digital subscriptions
The GNI Digital Subscriptions Lab — a partnership of Google News Initiative, LMA and FTI Consulting — just released two substantial reports outlining how local news publishers can harness the power of digital subscriptions by focusing on the right KPIs and building a long-term strategy for growth. The 10 participants in the Lab have been […]
Posted inBusiness Transformation, Latest News
Business transformation and the Black press: 5 questions with Larry Lee, Sacramento Observer publisher and president
With an understanding of how to combine editorial excellence with new media style, Lawrence (Larry) C. Lee is leading The Observer Media Group into the 21st century as a multimedia voice for the African American consumer. Lee — who has a lifelong career in ethnic media and marketing — inherited a dedication to quality, community, […]
Posted inBusiness Transformation, Events, GNI Subscriptions Projects, Innovation Missions, Latest News
6 emerging themes from the Philadelphia Innovation Mission by Mariah Craddick, product manager for audience at McClatchy
This blog post is one of several written by attendees of the Philadelphia Innovation Mission, Oct. 16-18, 2019, which focused on consumer revenue and digital transformation. We asked recipients of the Google News Initiative Innovation Mission scholarships to provide insight into their experience. Mariah Craddick, product manager for audience at McClatchy, found six emerging trends worth […]
Posted inLMA/LMF Announcements
LMA investment in BlueLena furthers mission to reinvent business models for news
(February 24, 2022) — To further its mission to help local media companies discover new and sustainable business models, Local Media Association has made a strategic investment in BlueLena, a service provider that helps media outlets develop successful subscription, membership and donation programs. LMA completed the transaction this week in tandem with Automattic, Inc., which […]
Posted inBusiness Transformation, GNI Data Lab, Latest News
What the Tampa Bay Times has learned through the GNI Data Lab
The insights shared below are the product of special sessions of the GNI Data Lab, where we invite expert practitioners, including from within our cohort, to speak on key important topics relevant to data success. Through its participation in the Google News Initiative Data Lab — a partnership with Local Media Association and Deloitte Consulting — the […]
Posted inBusiness Transformation, GNI Subscriptions Projects, Latest News
GNI Subs Lab: 3 case studies from local publishers hyper-focused on digital subscription growth
As the Google News Initiative Subscriptions Lab advances into the experimentation and testing phase — the third and final phase of the program — each of the ten participating publishers used the recent Elevate! conference to update the industry on the roadmaps they have developed, and their goals moving forward. All ten are focused on […]
Posted inInnovation Missions, Latest News
5 scholarships available for Philadelphia Innovation Mission
5 scholarships available for Philadelphia Innovation Mission Three-day trip focuses on consumer revenue strategies and digital transformation Five scholarships are now available for the upcoming Innovation Mission on Oct. 16-18 for media executives of color. Thanks to the Google News Initiative for providing this fantastic opportunity. “As we strive to become a more inclusive organization, these […]
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