Posted inBusiness TransformationJournalism Funded by PhilanthropyLab for Journalism FundingLatest News

The opportunity for philanthropy-funded journalism: Lessons from The Seattle Times

By Frank Mungeam • LMA Chief Innovation Officer Is philanthropy-funded journalism right for your newsroom? It’s a question 16 publishers are exploring through LMA’s Lab for Journalism Funding, which launched in late September. Local Media Association regularly leads Innovation Missions for members to visit industry leaders and learn from their successes. The idea for this […]

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Local Media Association launches Accelerate Local

New endeavor dedicated to reinventing business models for news; industry innovator Peter Newton joins as managing director Chicago, April 23, 2019– Local Media Association (LMA) today announced the launch of Accelerate Local – the largest initiative in LMA’s 48-year history – purpose-built to discover, develop and implement transformative business models that ensure a thriving future […]

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Highlights from LMA’s Digital Summit Week, Aug. 10-14: Revenue, strategy and audience insights

We’re wrapping up Digital Summit Week — five days of interactive and informational sessions to help local media leaders build stronger businesses. Here are highlights from the four keynotes and 12 sessions focused on sales/revenue, executive strategy, and audience. Keynote presentations Thursday keynote: LMA’s Innovators Share Groundbreaking Growth Strategies | Watch the recorded session | View […]

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6 stories that show the amazing digital subscription growth and innovative spirit at The Washington Post

When it comes to success in building a digital subscription strategy, very few can touch what The Washington Post has developed. While most can’t meet their size and backing, the strategies behind The Post’s success are applicable to all media companies, starting with its data-driven approach to audience engagement and subscriber acquisition.  On the Local […]

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Takeaways, presentations from 2019 Selling Digital Marketing Services conference

We just wrapped up the 2019 Selling Digital Marketing Services conference, a partnership of Local Media Association and Borrell Associates. Nancy Lane, LMA president, just posted her top 10 takeaways from the conference. Here are more highlights of what 120 registered attendees — media and R&D executives — heard and learned, as well as links […]