Six media companies selected to participate in GNI Data Lab Google News Initiative, Local Media Association and Deloitte team to transform local media businesses via better data use MOUNTAIN VIEW, Calif. (May 22, 2019) — Local Media Association, in partnership with the Google News Initiative and Deloitte, today announced the six partners chosen for the […]
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The opportunity for philanthropy-funded journalism: Lessons from The Seattle Times
By Frank Mungeam • LMA Chief Innovation Officer Is philanthropy-funded journalism right for your newsroom? It’s a question 16 publishers are exploring through LMA’s Lab for Journalism Funding, which launched in late September. Local Media Association regularly leads Innovation Missions for members to visit industry leaders and learn from their successes. The idea for this […]
Local Media Association launches Accelerate Local
New endeavor dedicated to reinventing business models for news; industry innovator Peter Newton joins as managing director Chicago, April 23, 2019– Local Media Association (LMA) today announced the launch of Accelerate Local – the largest initiative in LMA’s 48-year history – purpose-built to discover, develop and implement transformative business models that ensure a thriving future […]
LMA staff forecasts: Opportunities and threats for 2022
The new year brings new opportunities for local media to thrive. Our staff of experts at Local Media Association and Local Media Foundation offers insights into the threats, opportunities, and wishes for local media in 2022. Responses to five key questions come from our executive team including CEO Nancy Lane; Chief Operating Officer Jay Small; […]
Highlights from LMA’s Digital Summit Week, Aug. 10-14: Revenue, strategy and audience insights
We’re wrapping up Digital Summit Week — five days of interactive and informational sessions to help local media leaders build stronger businesses. Here are highlights from the four keynotes and 12 sessions focused on sales/revenue, executive strategy, and audience. Keynote presentations Thursday keynote: LMA’s Innovators Share Groundbreaking Growth Strategies | Watch the recorded session | View […]
6 stories that show the amazing digital subscription growth and innovative spirit at The Washington Post
When it comes to success in building a digital subscription strategy, very few can touch what The Washington Post has developed. While most can’t meet their size and backing, the strategies behind The Post’s success are applicable to all media companies, starting with its data-driven approach to audience engagement and subscriber acquisition. On the Local […]
Takeaways, presentations from 2019 Selling Digital Marketing Services conference
We just wrapped up the 2019 Selling Digital Marketing Services conference, a partnership of Local Media Association and Borrell Associates. Nancy Lane, LMA president, just posted her top 10 takeaways from the conference. Here are more highlights of what 120 registered attendees — media and R&D executives — heard and learned, as well as links […]
Lane: Sustainable Business Models — Where Are They?
This year we made personal visits to 12 media companies around the country and met with their senior management teams. We also talked to dozens of others. Our goal is always to understand where local media companies are making their bets. We’re looking for trends, success stories, scalable solutions, sustainable business models and more. It’s […]
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