Wednesday, Aug. 8, 2018
9:00 AM: Who’s Doing Well, and How Do You Know? Market leaders look more like agencies than media companies.
- Gordon Borrell, CEO, Borrell Associates DOWNLOAD
9:20: Market Leader Presentation: Townsquare Interactive
- Tim Pirrone, President and General Manager, Townsquare Interactive DOWNLOAD
10:00: Differentiating Your Brand in a Highly Competitive Ecosystem
- Stephanie Slagle, Director of Digital, WBNS DOWNLOAD
- Lisa Bishop, Chief Digital Officer, Heartland Media DOWNLOAD
11:00: Market Leader Presentation: Belo+Co.
- Jared Merves, Chief Digital Officer, Belo+Co. DOWNLOAD
11:40: Fishing Downstream: How To Target the ‘S’ in SMBs
- Perry Evans, President, ThriveHive DOWNLOAD
1:30: Market Leader Presentation: The High Road Agency
- Rob Bunch, Managing Director, The High Road Agency DOWNLOAD
2:15: Talent Acquisition & Retention
- Andrea Rowan, General Manager, Excelerate Digital (McClatchy)
3:00: Customer Retention Best Practices
- Amber Aldrich, Senior Sales Director, The Seattle Times
- Jay Horton, President, WEHCO Digital DOWNLOAD
3:45: Selling Digital Marketing Services Case Studies
- Matthew Poehls, Digital Sales Manager, Chicago Region, iHeartMedia Markets Group DOWNLOAD
- Justin Shively, Regional Sales Manager, Quincify DOWNLOAD
Thursday, Aug. 9, 2018
9:15: Tapping the Lucrative Real Estate Vertical: How Digital Services Serves Them Well
- Jim Brown, VP of Sales, Borrell Associates DOWNLOAD
9:45: How To Use Digital Services To Drive Traditional Media Sales.
- John Halford, VP, Pikewood Digital/WV Radio Group DOWNLOAD
- Kerin Rue, Corporate Director of Online Advertising, Adams Outdoor Advertising & Fairway Outdoor DOWNLOAD
10:45: Where’s the profit? What products sell best? What should you be making in your market?
- Gordon Borrell, President, Borrell Associates