In this episode of the Best of Branded Content – Lightning Rounds, Apryl Pilolli, head of innovation for Social News Desk, tackles the biggest questions and the objections she hears when talking about branded content strategies on social. Discover answers to “Why can I just use my ads?” or “How do I price?” and objections like “But I’m already boosting posts?”

We have responses to sales questions and client objections from Apryl in this short lightning round video.