R&D Profiles provides an opportunity to feature the work of companies and help the industry understand services that are available to them from the R&D community.


What services does your company provide?

We offer a unique portfolio of sales tools, training and intelligence that helps you hire smarter, coach your team effectively, and generate more revenue.

AdMall will help your media sales team stand apart from the competition and be prepared for every sales call. Using tactical business intelligence for local media sales and digital marketing, your team will generate more revenue than ever before. Just one sales pays for an entire year of AdMall!

SalesFuel HIRE offers data-driven sales assessments that flags your potential candidates for toxicity, reveals their job fit score, and lets you know if your candidate is coachable in the areas they need to grow. Customized interview questions help you take a deeper dive into your candidates profile. Turnover results in lost business and YOU have to start over! Success begins with having the right people on your team.

SalesFuel COACH is your solution to getting the most out of your team. With personalized sales coaching playbooks, COACH offers personalized data-driven development for everyone on your team. Next-level, one on one meetings are at your fingertips. You won’t have prep before a meeting or remember what you need to follow up on. COACH takes care of that for you.

What makes your company unique?

SalesFuel has been working with media sales teams across the country since 1989!

We’ve consistently evolved to meet any new challenges or changes our subscribers have faced. We believe that business today must be data-driven, adaptive, caring, and consultative.

Through the ever changing landscape of media sales, a recession, and now a pandemic, nothing can keep us from doing our best every day, to guide our customers to success.

Is your company offering any new products or services since COVID-19? Please describe.

SalesFuel recently launched two incredibly effective tools to help you hire and coach your team, no matter where they are located. Efficient management from a distance has become a necessity.

HIRE helps you make the right hiring decisions from the beginning, even if you aren’t able to have a face to face interview.

COACH is highly effective at helping you maintain a consistent coaching cadence with your team. That is a major challenge for most managers whether your team is remote or not.

“I used AdMall’s AudienceSCAN report to show the advertising response in the past 30 Days for RV intenders. Television response was 48.2%. I showed them more great insight such as, RV intenders are 67% more likely than all US adults (18+) to watch a televised/streamed sporting event.  This information made me an expert for their industry and allowed me to provide them with insight (backed with data) . The data and insight that is provided by SalesFuel is hands down the best!

Denise Gibson
Senior Sales Strategist